Rambling Thoughts

Twitter 101 – A Special Guide

Posted on 28. Jul, 2009 by Nikhil Sheth in News, tweets

Twitter has launched its first major outreach to business users: Twitter 101 for Business: A Special Guide.

There’s a Getting Started guide with step-by-step instructions to create an account; Best Practices; case studies of 10 companies, ranging from local coffee and pizza shops to huge brands like Dell and Pepsi; and even an invite for business owners to share their own tips and case studies. It introduces important terms like retweets and hashtags, and very interestingly it makes several pushes for businesses to use Twitter search and saved searches to follow conversations about companies, products, and so forth. The guide not only explains how businesses can use Twitter, but also makes the case for why they should.

“You don’t have to run a bike shop or a relatively small company to get good stuff out of  Twitter. Businesses of all kinds, including major brands, increasingly find that listening and engaging on the service lead to happier customers, passionate advocates, key product improvements and, in many cases, more sales.”

This seems to be first step by twitter towards concrete revenue stream.

Related posts:

1. Twitter Debuts New Front Page
2. Twitter Weekly Updates for 2009-06-06
3. Twitter Weekly Updates for 2009-06-20
4. Gmail to add Twitter-like live updates
5. Twitter Weekly Updates for 2009-07-04

Tags: Twitter